While offering spa clients a relaxing and enjoyable atmosphere is of the utmost priority for most spas, making a profit is the ultimate goal for any spa owner or spa manager. Making a profit, while also offering clients competitively priced spa treatments, is a challenge that most spa owners and managers face today.
In order to find a happy medium, you need to focus on offering the kinds of spa treatments that your clients want to invest in. Bundling your spa treatments together into spa packages or multi-visit treatment programs rather than just selling ala carte services is also an important marketing tool.
Keeping the spa filled with paying customers is essential to your overall profits as well, so establishing a rapport with clients is important to increasing repeat visits and word of mouth referrals. Some day spas offer manicures and hair salon services to get more customers in the door, but other day spas feel that these services take away from the overall spa experience.
It’s up to you as the spa owner or manager to determine which course of action will bring in the most profits by offering clients what they want and keeping prices low.
No comments:
Post a Comment