As with any business, having a strong management team to motivate and lead a staff team is the key to success. This is especially important for the spa industry because it’s a people business that depends heavily upon customer satisfaction. The ultimate success for any business comes down to the leadership and for the spa industry that means the spa manager is the star of the show. A spa manager must be a savvy business professional in order to build and maintain a successful spa, be it a day spa, stay spa, or medical spa.
While the best spa managers know the ins and outs of the spa industry, from understanding what’s involved in each spa treatment to attracting new clients to understanding proper health and nutrition, this doesn’t mean that the spa manager has to be a registered aesthetician to be successful in the spa industry. However, being educated in knowing what aestheticians and other spa therapists do through continued education is essential to a spa manager’s overall success. Education in any field doesn’t end once the final exams are over, so continually educating yourself in spa treatments and trends will add to your spa’s continued success and help you succeed in the industry!
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